climbing
In climbing I do things that I enjoy and want to do not the ones that are currently in fashion.
Muriel Sarkany
 Menu
Books/Movies
Brand news
Climbandmore special
Climbers
Clips
Fotogallery
Gear
Interviews
Mags
News/Last added
Quotes
Regions
Routes/Crags
Training
Walls
 Brand news
Wild Country Helium - recall notice!!
Product of the week - SALEWA Taos
Product of the week - adidas terrex™ icefeather Jacket
Product of the week - Asolo Distance M
Wild Country Ropeman 3 - recall notice!!
 Brand news

OutDoor Pushes Green Thinking

The outdoor industry depends on an intact wilderness. For some time, climate change and environmental sustainability and protection have been topics of discussion in many fields. Now, consciousness is growing in the outdoor scene that it is up to manufacturers and consumers to protect the future of outdoor sports by acting more responsibly. European Outdoor Group (EOG) and Messe Friedrichshafen have therefore designated “The Challenge of Sustainability” as the central theme of the 15th OutDoor trade fair (July 17th to 20th, 2008) in Friedrichshafen.

The outdoor scene is all about nature! Its commercial success is closely tied to the beauty and wonder of the wilderness. With this in mind, is there a growing sense of responsibility for its protection within the industry? “We want to encourage discussion about ecology among experts from sport, industry and related associations, and has therefore given OutDoor 2008 the thematic title of ‘The Challenge of Sustainability’,” explains trade fair director Klaus Wellmann.

There are a wide variety of things the outdoor industry can do to give meaning to environmental responsibility. Making durable, high-quality products that have nothing to do with the throw-away society, using natural resources responsibly, adopting materials and sustainable fibres, analysing entire production chains (including transportation), and conducting audits of companies and processes of manufacturing for ecological certification – these are some of the means toward environmental sustainability that the industry has identified. It is crucial, however, that they are actually implemented, and not simply used as marketing gimmicks.

Organisers of the 15th edition of the OutDoor trade fair in Friedrichshafen hope that this year’s theme will further sensitise individual companies, stockists and the general public about environmental sustainability, and thereby make further progress in that direction. After all, as marketing manager Sabina Hoffmann puts it, “We can hardly do without air to breathe.”

www.european-outdoor.de

 
See also
 Brand news
Novelties of the 2012 OutDoor fair - Apparel and Shoes
Novelties of the 2012 OutDoor fair - Backpacks and Camping Accessories
Novelties of the 2012 OutDoor fair - Climbing equipment
OutDoor Industry Award 2007
New Records in Friedrichshafen
Vaude Launches Shoes Collection
 Fotogallery
OutDoor 2012
OutDoor 2012 - novelties
OutDoor 2011
Top Climbers
News | Fotogallery | Clips | Interviews | Gear | Quotes | Climbers | Training/Tech Tips | Regions | Walls | Routes/Crags | Books/Movies | Mags | Links |
All texts and photos copyright (C) 2005-2018 Piotr Dro┐d┐ - ClimbandMore, unless otherwise credited
Editors: Monika M│odecka, Janusz Szymik